The Social & Digital Media Team at Hunter PR was so inspired by the Sh!t Girls Say web series and the chord is struck with so many, that we decided to enter the conversation with our own take on the everyday vernacular of PR professionals. Hence, we bring you Stuff PR People Say.

Buoyed by the increase in viewership rates (183 million Americans watched online video content in November 2011 alone), online video has become an integral part of not only the way we market ourselves as an agency, but more importantly, the social media marketing we recommend to clients. Utilizing communication-driving social media channels, such as Facebook and Twitter, further streamlines the distribution of this type of visual communication and allows for additional interaction between a brand and the public.    

- Michael Lamp

Through the years, American Idol has provided the country with countless hours of entertainment. We were moved watching Kelly Clarkson’s tearful victory in season one. We laughed (and some of us cried) watching the tone-deaf stylings of William Hung. From the train wreck beginning auditions to the now-famous confetti showers on finale night, Idol offered something for everyone in its first eight seasons. And then season nine rolled around.

From the moment it began, season nine felt different. A few too many crazies in the beginning episodes? Nah, that’s normal Idol fodder. The real problems began when the folks that were supposed to be the actual talent started singing during the live voting rounds. Sure, Tim Urban’s pearly whites and delicately quaffed hair made millions of geometry students cheer, but nice features does not an Idol make.

Then there was Andrew Garcia, the early frontrunner who wowed the judges with his acoustic rendition of Paula Abdul’s “Straight Up.” It wasn’t long before the other shoe dropped for (or on) Mr. Garcia, and viewers realized that he straight up stunk.

The weeks went by and more and more viewers slipped away. Sad. I still watched, though. It’s a fact I’m not particularly proud of, but what can you do? We all have our things.

Finally, the season of sadness came to a close last week, as Lee Dewyze was named the ninth American Idol. I actually quite like Lee, but his victory alone is not enough to salvage a season of poo poo platter after poo poo platter, disguised as a singing competition.

Here’s to a season ten that isn’t run by middle school girls and the cell phones they are too young to have, anyway! In other news, this year’s winner bears a striking resemblance to one of our very own Hunters (Danny Palestine). Dontcha think?

Michael